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Before you whip up a batch of chocolate chip cookies to sell, you need a strong visual identity for your cookie business branding success.
This is exactly how we started everything: we used creativity for the logo design and storytelling: The French word sablé means “sandy” or “breadcrumbs” in English. Generally, the baker begins the process by rubbing cold butter into flour and sugar to form particles of dough until the texture resembles that of breadcrumbs or sand.
The logo colors are based on the colors of the cookie, take time to appreciate…
